"Persistence is very important. You should not give up unless you are forced to give up"
About this Quote
The intent is partly self-mythmaking. Musk’s public persona is built on attempting what sober institutions avoid: reusable rockets, mass-market EVs, an everything-app, a brain interface, a Mars horizon line. In that ecosystem, persistence isn’t just about character; it’s about bargaining power. If investors, rivals, regulators, or employees believe you won’t blink, they adapt around you. “Forced” is doing a lot of work here: it suggests a world where quitting is never a choice, only an external imposition. That framing flatters the speaker and pressures the listener.
The subtext is also culturally revealing. Silicon Valley worships “never give up” while conveniently ignoring who gets to keep trying. Musk’s line assumes access to runway, leverage, and second chances. For many people, “forced to give up” arrives early and often. The quote functions best as a window into a high-stakes, high-control mindset: persistence as default, limits as something you crash into, not something you negotiate.
Quote Details
| Topic | Never Give Up |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Musk, Elon. (2026, January 15). Persistence is very important. You should not give up unless you are forced to give up. FixQuotes. https://fixquotes.com/quotes/persistence-is-very-important-you-should-not-give-171497/
Chicago Style
Musk, Elon. "Persistence is very important. You should not give up unless you are forced to give up." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/persistence-is-very-important-you-should-not-give-171497/.
MLA Style (9th ed.)
"Persistence is very important. You should not give up unless you are forced to give up." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/persistence-is-very-important-you-should-not-give-171497/. Accessed 13 Feb. 2026.












