"Poor is the power of the lead that becomes bullets compared to the power of the hot metal that becomes types"
About this Quote
As a critic and public intellectual in late-19th-century Europe, Brandes lived in the churn of mass politics, nationalism, and a rapidly expanding press. This is the era when public opinion starts behaving like an industrial product. His choice of "hot metal" matters: it implies urgency, work, and mass production. Printing is not airy rhetoric; it's a factory of ideas. "Types" also carries a sly double meaning: letters on a page, but also the social categories we get sorted into. The press doesn't just report reality; it stamps it.
The subtext is a warning to rulers and revolutionaries alike. If you reach for lead as ammunition, you're playing on the weakest field. Real dominance comes from shaping the mental furniture: the frames, slogans, and commonplaces that make violence seem necessary or unthinkable. Brandes isn't naive about propaganda; he is acknowledging its terrible effectiveness while insisting that the critic's arena - language, argument, taste - is where history gets pre-written.
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Citation Formats
APA Style (7th ed.)
Brandes, Georg. (2026, January 15). Poor is the power of the lead that becomes bullets compared to the power of the hot metal that becomes types. FixQuotes. https://fixquotes.com/quotes/poor-is-the-power-of-the-lead-that-becomes-77036/
Chicago Style
Brandes, Georg. "Poor is the power of the lead that becomes bullets compared to the power of the hot metal that becomes types." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/poor-is-the-power-of-the-lead-that-becomes-77036/.
MLA Style (9th ed.)
"Poor is the power of the lead that becomes bullets compared to the power of the hot metal that becomes types." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/poor-is-the-power-of-the-lead-that-becomes-77036/. Accessed 5 Feb. 2026.






