Art & Creativity Quote by J Allard

The giveaway is the stumble: "movies, music, television and movies". It reads like a tongue tripping over an argument it wants to sound obvious. J Allard isn’t offering a clean statistic so much as performing a hierarchy: legacy media as the default cultural center, games as the upstart still needing permission to sit at the grown-ups’ table.

As a scientist-turned-tech executive voice, the intent feels less like cultural criticism and more like positioning. In the mid-2000s console wars, “more people enjoy X than games” was a way to frame gaming as a niche you can responsibly expand, not a rival already eating Hollywood’s lunch. It’s an investor-and-parents-friendly sentence: calm, comparative, reassuring. The subtext is risk management. If entertainment is a pyramid, film and TV sit safely at the wide base; games, with their stereotypes about isolation and violence, hover higher up, narrower, suspect. By reciting the old guard first, he’s buying legitimacy for the new.

The irony is that the line accidentally reveals the shift it’s trying to downplay. You only need to insist games aren’t dominant when you feel them becoming dominant. Even the repetition of “movies” acts like a nervous tic, a rhetorical anchor to the familiar. Read it now, it’s a fossil from the moment interactive media was poised to become the main event, while its champions still spoke as if asking for a seat in someone else’s theater.