"Romance is dead - it was acquired in a hostile takeover by Hallmark and Disney, homogenized, and sold off piece by piece"
About this Quote
The subtext is less anti-love than anti-template. Smith is skewering the way modern romance is often performed to match pre-approved story beats: the meet-cute, the grand gesture, the inevitable happy ending, the aesthetic of “perfect” intimacy designed to photograph well and resolve cleanly. “Homogenized” points to what gets lost: specificity, awkwardness, class and cultural texture, the unmarketable contradictions that make real relationships interesting. “Sold off piece by piece” hints at fragmentation, too - romance as a series of consumable moments (the proposal, the wedding, the anniversary) rather than an evolving bond.
As an actress, Smith’s critique also reads like industry insider exasperation: she’s watched emotion get engineered into formula because formula sells. The line’s bite is that it’s funny and bleak at once: if romance has been corporatized, reclaiming it means refusing the script - choosing the version that can’t be mass-produced.
Quote Details
| Topic | Love |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Smith, Yeardley. (2026, January 16). Romance is dead - it was acquired in a hostile takeover by Hallmark and Disney, homogenized, and sold off piece by piece. FixQuotes. https://fixquotes.com/quotes/romance-is-dead-it-was-acquired-in-a-hostile-100269/
Chicago Style
Smith, Yeardley. "Romance is dead - it was acquired in a hostile takeover by Hallmark and Disney, homogenized, and sold off piece by piece." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/romance-is-dead-it-was-acquired-in-a-hostile-100269/.
MLA Style (9th ed.)
"Romance is dead - it was acquired in a hostile takeover by Hallmark and Disney, homogenized, and sold off piece by piece." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/romance-is-dead-it-was-acquired-in-a-hostile-100269/. Accessed 19 Feb. 2026.







