"Smoking kills. If you're killed, you've lost a very important part of your life"
About this Quote
Brooke Shields turns a public-health commandment into a deadpan one-liner, and the joke lands because it’s technically true in the most useless way possible. “Smoking kills” is the kind of slogan designed to shut down argument; Shields answers it with a faux-helpful clarification that exposes how moralizing messaging can slide into absurdity. If you’re killed, yes, you’ve “lost a very important part of your life” - namely, the whole thing. The understatement is the point: it punctures the antiseptic authority of warning labels by translating them into everyday speech, where they suddenly sound ridiculous.
The intent isn’t to deny the danger; it’s to mock the language of persuasion that treats people like malfunctioning appliances. Public campaigns often rely on blunt, fear-based absolutism. Shields’ punchline highlights the gap between what these slogans mean (risk, probability, long-term harm) and what they literally say (death, period). By taking the message at face value, she reveals how easily “awareness” becomes background noise: the more a warning is repeated, the more it turns into a cliche you can parody.
Context matters: coming from an actress, the line feels less like policy critique and more like cultural commentary - the voice of someone steeped in advertising, image, and scripted sincerity. It’s a celebrity’s way of reclaiming a little agency from the world of packaged messages: if you’re going to sell me seriousness in a slogan, I’m going to answer with comedy that shows the seams.
The intent isn’t to deny the danger; it’s to mock the language of persuasion that treats people like malfunctioning appliances. Public campaigns often rely on blunt, fear-based absolutism. Shields’ punchline highlights the gap between what these slogans mean (risk, probability, long-term harm) and what they literally say (death, period). By taking the message at face value, she reveals how easily “awareness” becomes background noise: the more a warning is repeated, the more it turns into a cliche you can parody.
Context matters: coming from an actress, the line feels less like policy critique and more like cultural commentary - the voice of someone steeped in advertising, image, and scripted sincerity. It’s a celebrity’s way of reclaiming a little agency from the world of packaged messages: if you’re going to sell me seriousness in a slogan, I’m going to answer with comedy that shows the seams.
Quote Details
| Topic | Witty One-Liners |
|---|---|
| Source | Brooke Shields — quote: "Smoking kills. If you're killed, you've lost a very important part of your life." (attributed; listed on Wikiquote, Brooke Shields page) |
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