"Successful investing is anticipating the anticipations of others"
About this Quote
The subtext is sharper: investors like to imagine themselves as sober evaluators of fundamentals, but Keynes suggests the winning skill is social prediction. It’s not “What is this worth?” but “What will people think it’s worth, and when will they change their minds?” That’s why the line works: it punctures the moral comfort of finance as meritocracy. Success can be less about being right and more about being early to consensus, then earlier still to the reversal.
Context matters. Keynes wrote in the shadow of the early 20th century’s financial volatility and helped define “animal spirits” as an economic force. His famous “beauty contest” analogy sits behind this quote: you don’t pick the face you find prettiest, you pick the face you think others will pick. Read today, it’s a clean explanation for meme stocks, bubbles, and sudden panics without reaching for mysticism. Markets aren’t just information processors; they’re expectations machines, and the machine runs on us watching ourselves watch each other.
Quote Details
| Topic | Investment |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Keynes, John Maynard. (2026, January 18). Successful investing is anticipating the anticipations of others. FixQuotes. https://fixquotes.com/quotes/successful-investing-is-anticipating-the-14715/
Chicago Style
Keynes, John Maynard. "Successful investing is anticipating the anticipations of others." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/successful-investing-is-anticipating-the-14715/.
MLA Style (9th ed.)
"Successful investing is anticipating the anticipations of others." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/successful-investing-is-anticipating-the-14715/. Accessed 12 Feb. 2026.







