Skip to main content

Education Quote by Donald Rumsfeld

"Test ideas in the marketplace. You learn from hearing a range of perspectives. Consultation helps engender the support decisions need to be successfully implemented"

About this Quote

“Test ideas in the marketplace” is the kind of managerial civics Rumsfeld excelled at: politics rewritten as product development, war rooms reframed as boardrooms. The phrasing flatters power by making it sound pragmatic rather than ideological. A “marketplace” suggests competition, feedback, and self-correction; it implies that if an idea survives contact with other people, it’s been validated. That’s an attractive story for an administration that wanted to project competence: we’re not dogmatists, we iterate.

The subtext is where the needle moves. “Hearing a range of perspectives” sounds pluralist, but it’s also a method of risk management and coalition-building. Consultation isn’t presented as a moral good; it’s a tool that “engender[s] the support decisions need.” Support becomes an implementation requirement, like funding or logistics, not something that might legitimately change the decision itself. In that sense, the quote sketches a politics of consent manufacturing: bring people in, absorb objections, adjust the messaging, and increase the odds the plan lands.

Context matters because Rumsfeld’s tenure at the Pentagon is remembered for a relentless emphasis on speed, discipline, and message control, especially around Iraq. Read alongside that history, the line can feel less like democratic humility and more like process language deployed to legitimate pre-set outcomes. It’s a tidy articulation of how modern power likes to speak: not “obey,” but “buy in”; not “debate,” but “consult”; not “truth,” but “tested.”

Quote Details

TopicDecision-Making
SourceHelp us find the source
More Quotes by Donald Add to List
Consultation and Perspective: Keys to Success
Click to enlarge Portrait | Landscape

About the Author

Donald Rumsfeld

Donald Rumsfeld (July 9, 1932 - June 29, 2021) was a Politician from USA.

58 more quotes available

View Profile

Similar Quotes