"That's basically what's going on now: Everything is propaganda"
About this Quote
The kicker is “Everything is propaganda.” The absolutism is the point. Propaganda used to mean a coordinated campaign from a state or party; Buckingham stretches it to cover the whole attention economy, where culture is engineered to steer feelings, purchases, loyalties. Coming from a musician - someone who’s lived through radio gatekeepers, MTV image-making, label politics, and now streaming’s data-driven incentives - it reads as lived experience. Art has always been packaged, but the contemporary packaging is interactive and relentless: the audience is also the distributor, the marketer, the product.
Subtext: trust has collapsed. If everything is propaganda, then sincerity becomes suspect by default, and the listener is forced into permanent defensive interpretation. That’s a darkly rock-and-roll posture - the artist as the last person still trying to mean something in a world optimized for persuasion. It also doubles as a quiet self-indictment: musicians, too, sell narratives. In 2026, the line hits because it captures our most common cultural fatigue: not that we’re being lied to constantly, but that we’re being targeted constantly.
Quote Details
| Topic | Truth |
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Citation Formats
APA Style (7th ed.)
Buckingham, Lindsey. (2026, January 16). That's basically what's going on now: Everything is propaganda. FixQuotes. https://fixquotes.com/quotes/thats-basically-whats-going-on-now-everything-is-134025/
Chicago Style
Buckingham, Lindsey. "That's basically what's going on now: Everything is propaganda." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/thats-basically-whats-going-on-now-everything-is-134025/.
MLA Style (9th ed.)
"That's basically what's going on now: Everything is propaganda." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/thats-basically-whats-going-on-now-everything-is-134025/. Accessed 12 Feb. 2026.








