"That's not so important to me, that time thing"
About this Quote
The intent can be practical: art-making rarely obeys neat schedules, and creative credibility is often built on resisting productivity metrics. But the subtext is sharper. Time is where scarcity lives, where markets attach price tags to attention, and where institutions demand timelines: deadlines, career arcs, relevance cycles, the constant pressure to "capitalize" before the moment passes. Cannon’s line pushes back against that entire machinery by treating it as optional.
There’s also a quiet vulnerability inside the bravado. You don’t downplay time unless you feel its bite - aging, loss, missed chances, the anxiety that you’re behind. The quote dodges that panic by changing the frame: if time isn’t important, then lateness isn’t failure, and slow work isn’t wasted life. In a culture that turns every minute into a KPI, the line lands as both a flex and a coping strategy: a small, sly reclamation of tempo, attention, and permission to move at human speed.
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Citation Formats
APA Style (7th ed.)
Cannon, Max. (2026, January 16). That's not so important to me, that time thing. FixQuotes. https://fixquotes.com/quotes/thats-not-so-important-to-me-that-time-thing-127834/
Chicago Style
Cannon, Max. "That's not so important to me, that time thing." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/thats-not-so-important-to-me-that-time-thing-127834/.
MLA Style (9th ed.)
"That's not so important to me, that time thing." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/thats-not-so-important-to-me-that-time-thing-127834/. Accessed 22 Feb. 2026.









