"That's sort of like asking a parent who their favorite child is. It's very hard to determine. Sometimes I'll get feedback from somebody who liked this part of the show. Others like another part of the show"
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Burton sidesteps the tired “favorite trick” question with a comparison that does two things at once: it flatters his work and protects his brand. The parent-and-child analogy is disarming because it’s culturally legible and slightly taboo. We all know you’re not supposed to have a favorite child, which lets him imply that picking a single “best” part of the show would be almost unethical - a betrayal of the full experience he’s selling.
The subtext is pragmatic. A stage show isn’t just a string of tricks; it’s a product engineered for different tastes, sightlines, ages, and attention spans. By saying “others like another part,” he shifts authority away from the performer’s ego and onto the audience’s response. That’s humility, but it’s also marketing: the show contains multitudes, so whatever you’re into, there’s something for you. In a Las Vegas context - where Burton built a long-running residency and repeat business matters - that’s a strategic way to keep every segment of the act feeling “essential,” not disposable.
It also hints at how illusion works culturally. People don’t remember method; they remember the moment that hit them. Burton’s answer treats taste as a mirror: the “best” part isn’t objective, it’s the one that found you. That’s a magician’s quiet truth delivered as a family joke.
The subtext is pragmatic. A stage show isn’t just a string of tricks; it’s a product engineered for different tastes, sightlines, ages, and attention spans. By saying “others like another part,” he shifts authority away from the performer’s ego and onto the audience’s response. That’s humility, but it’s also marketing: the show contains multitudes, so whatever you’re into, there’s something for you. In a Las Vegas context - where Burton built a long-running residency and repeat business matters - that’s a strategic way to keep every segment of the act feeling “essential,” not disposable.
It also hints at how illusion works culturally. People don’t remember method; they remember the moment that hit them. Burton’s answer treats taste as a mirror: the “best” part isn’t objective, it’s the one that found you. That’s a magician’s quiet truth delivered as a family joke.
Quote Details
| Topic | Parenting |
|---|---|
| Source | Help us find the source |
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