"The Champions League is the competition everyone wants to be in"
About this Quote
The intent is twofold. On the surface, it’s a compliment to the competition’s prestige, safe enough to repeat in any press conference. Underneath, it’s a motivational nudge and a subtle reprimand. If you’re a teammate, a recruit, or a club board, the implication is clear: ambition has a baseline, and the baseline is Champions League nights. Anything less is settling.
Context matters because Gerrard’s identity is inseparable from the ache and allure of that stage. As Liverpool’s talisman through eras of near-misses and dramatic peaks, he represents a generation for whom the Champions League was both promise and pressure: the anthem, the lights, the sense that one match can rewrite your biography. The phrase also flatters the modern football economy. The Champions League isn’t just glory; it’s money, visibility, transfer leverage, and brand heat. Saying everyone wants in is a way of admitting the game’s hierarchy without sounding bitter about it.
It works because it’s simple, aspirational, and slightly coercive: if “everyone” wants this, why wouldn’t you?
Quote Details
| Topic | Sports |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Gerrard, Steven. (n.d.). The Champions League is the competition everyone wants to be in. FixQuotes. https://fixquotes.com/quotes/the-champions-league-is-the-competition-everyone-110528/
Chicago Style
Gerrard, Steven. "The Champions League is the competition everyone wants to be in." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/the-champions-league-is-the-competition-everyone-110528/.
MLA Style (9th ed.)
"The Champions League is the competition everyone wants to be in." FixQuotes, https://fixquotes.com/quotes/the-champions-league-is-the-competition-everyone-110528/. Accessed 2 Feb. 2026.



