"The drug or cult has major, if not exclusive, sources of brain rewards"
About this Quote
The phrasing “major if not exclusive” does the real work. It’s not merely claiming that pleasure is involved; it’s staking out a near-total explanation. That’s an aggressive scientific posture, and the subtext is a challenge to alternative accounts: ideology, coercion, theology, politics. Henson isn’t denying those exist; he’s implying they’re secondary, instrumentally useful mainly because they deliver the neurological payoff. Belief becomes a delivery system.
Contextually, this sits in the late-20th/early-21st century habit of explaining culture through cognitive science and evolutionary psychology: memes, reinforcement learning, “hijacking” ancient reward circuitry. Pairing “drug” with “cult” is also a rhetorical provocation. It suggests the true danger isn’t just external control but internal self-reinforcement - the loop where the brain pays you to keep complying. That’s why the sentence lands: it moves the locus of manipulation from a charismatic leader or a chemical supplier to the most intimate accomplice imaginable, your own reward system.
Quote Details
| Topic | Mental Health |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Henson, Keith. (2026, February 16). The drug or cult has major, if not exclusive, sources of brain rewards. FixQuotes. https://fixquotes.com/quotes/the-drug-or-cult-has-major-if-not-exclusive-165320/
Chicago Style
Henson, Keith. "The drug or cult has major, if not exclusive, sources of brain rewards." FixQuotes. February 16, 2026. https://fixquotes.com/quotes/the-drug-or-cult-has-major-if-not-exclusive-165320/.
MLA Style (9th ed.)
"The drug or cult has major, if not exclusive, sources of brain rewards." FixQuotes, 16 Feb. 2026, https://fixquotes.com/quotes/the-drug-or-cult-has-major-if-not-exclusive-165320/. Accessed 21 Feb. 2026.




