"The interesting thing is when we design and architect a server, we don't design it for Windows or Linux, we design it for both. We don't really care, as long as we're selling the one the customer wants"
About this Quote
The intent is practical and aggressively market-oriented: reduce friction, widen the funnel, win deals. By “architect[ing]…for both,” he’s telegraphing that Dell’s real product is optionality. The subtext is also a gentle flex: we’re big enough, supply-chain-savvy enough, and technically competent enough to treat OS choice as a checkbox, not a constraint. That’s a competitive jab at vendors who lock customers into ecosystems and then call it “strategy.”
Context matters. This is the post-dotcom, data-center-expansion moment when Linux was gaining legitimacy and Microsoft was still the default in many enterprises. CIOs didn’t want a sermon; they wanted a server that wouldn’t turn into a political fight between teams, or a bet that aged badly. Dell’s posture turns that anxiety into a purchase order.
The line “as long as we’re selling the one the customer wants” has a faintly transactional chill, but it’s also honest: neutrality isn’t altruism, it’s leverage. When you don’t care who wins the platform war, you can win the procurement war.
Quote Details
| Topic | Sales |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Dell, Michael. (2026, January 15). The interesting thing is when we design and architect a server, we don't design it for Windows or Linux, we design it for both. We don't really care, as long as we're selling the one the customer wants. FixQuotes. https://fixquotes.com/quotes/the-interesting-thing-is-when-we-design-and-170273/
Chicago Style
Dell, Michael. "The interesting thing is when we design and architect a server, we don't design it for Windows or Linux, we design it for both. We don't really care, as long as we're selling the one the customer wants." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/the-interesting-thing-is-when-we-design-and-170273/.
MLA Style (9th ed.)
"The interesting thing is when we design and architect a server, we don't design it for Windows or Linux, we design it for both. We don't really care, as long as we're selling the one the customer wants." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/the-interesting-thing-is-when-we-design-and-170273/. Accessed 11 Feb. 2026.


