"The more unique your film is and unusual it is and difficult it is, the harder it is to get it financed. That's why a lot of good filmmakers are doing television. They do HBO movies"
About this Quote
The subtext is a quiet indictment of how “film” gets defined by capital. Cronenberg, whose work thrives on discomfort and bodily transgression, understands that difficulty is not just an artistic trait but a financial category. When he links “good filmmakers” to television, he’s not declaring TV superior; he’s pointing to the migration pattern of ambition. Premium cable (the HBO name-drop matters) offered a workaround: budgets that can tolerate weirdness, executives who sell brand prestige rather than opening-weekend certainty, and a distribution model built around subscriber retention, not theatrical churn.
There’s also a sly generational realism here. For filmmakers like Cronenberg, the theatrical feature once promised cultural centrality; now it often demands dilution. TV becomes the patronage system that cinema used to be, where a director can smuggle in risk under the cover of “content.” The sting is that the industry celebrates originality in hindsight, but prices it as a liability in real time.
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Citation Formats
APA Style (7th ed.)
Cronenberg, David. (2026, January 17). The more unique your film is and unusual it is and difficult it is, the harder it is to get it financed. That's why a lot of good filmmakers are doing television. They do HBO movies. FixQuotes. https://fixquotes.com/quotes/the-more-unique-your-film-is-and-unusual-it-is-53788/
Chicago Style
Cronenberg, David. "The more unique your film is and unusual it is and difficult it is, the harder it is to get it financed. That's why a lot of good filmmakers are doing television. They do HBO movies." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/the-more-unique-your-film-is-and-unusual-it-is-53788/.
MLA Style (9th ed.)
"The more unique your film is and unusual it is and difficult it is, the harder it is to get it financed. That's why a lot of good filmmakers are doing television. They do HBO movies." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/the-more-unique-your-film-is-and-unusual-it-is-53788/. Accessed 21 Feb. 2026.

