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Life & Wisdom Quote by Brian Tracy

"The more you seek security, the less of it you have. But the more you seek opportunity, the more likely it is that you will achieve the security that you desire"

About this Quote

Security, in Brian Tracy's framing, is a mirage that retreats the harder you chase it. The line works because it flips a common middle-class instinct on its head: play it safe, lock everything down, minimize risk. Tracy treats that impulse not as prudence but as a subtle form of self-sabotage. If your primary goal is insulation, you end up making smaller bets, building narrower skills, and staying in systems that can still collapse under you. The irony is that "security" pursued directly becomes a kind of dependency.

The subtext is motivational but also quietly ideological. Tracy is writing from a late-20th-century self-help worldview where the individual is the main lever of change and the market is the arena. "Opportunity" is coded language for agency: take initiative, tolerate uncertainty, keep moving. It's a rebuttal to the protective mindset of the paycheck-to-paycheck hamster wheel, and it casts fear as the real antagonist. If you're optimizing for not losing, you stop doing the few things that actually increase your leverage.

Context matters: as a business author, Tracy is speaking to professionals and entrepreneurs living in economies where stable career ladders have frayed. In that world, the promise of security via loyalty or caution rings hollow. His rhetorical trick is to rebrand risk as responsible adulthood. You don't get safety by hiding; you get it by becoming harder to replace, more adaptable, and better positioned when the ground shifts.

Quote Details

TopicMotivational
SourceHelp us find the source
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Citation Formats

APA Style (7th ed.)
Tracy, Brian. (2026, January 18). The more you seek security, the less of it you have. But the more you seek opportunity, the more likely it is that you will achieve the security that you desire. FixQuotes. https://fixquotes.com/quotes/the-more-you-seek-security-the-less-of-it-you-5269/

Chicago Style
Tracy, Brian. "The more you seek security, the less of it you have. But the more you seek opportunity, the more likely it is that you will achieve the security that you desire." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/the-more-you-seek-security-the-less-of-it-you-5269/.

MLA Style (9th ed.)
"The more you seek security, the less of it you have. But the more you seek opportunity, the more likely it is that you will achieve the security that you desire." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/the-more-you-seek-security-the-less-of-it-you-5269/. Accessed 21 Feb. 2026.

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About the Author

Brian Tracy

Brian Tracy (born January 5, 1944) is a Author from USA.

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