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Daily Inspiration Quote by Adam Smith

"The real and effectual discipline which is exercised over a workman is that of his customers. It is the fear of losing their employment which restrains his frauds and corrects his negligence"

About this Quote

Market discipline is often sold as a polite abstraction. Adam Smith makes it feel like a hand on the collar. The “real and effectual discipline” isn’t a guild rulebook or a magistrate; it’s the customer’s exit option. Smith’s phrasing is pointedly moral: “frauds” and “negligence” aren’t inefficiencies, they’re vices, and the mechanism that checks them is not virtue but fear. The line carries an unsentimental view of human behavior: people don’t reliably do the right thing because they’re enlightened; they do it because consequences arrive on time.

The context is Smith’s broader argument against monopolies, restrictive guilds, and state-granted privileges in The Wealth of Nations. A “workman” in the 18th century is vulnerable to reputation and repeat business, but also to the fragility of employment. Smith is defending competition as a kind of decentralized regulator: customers reward diligence, punish slackness, and (ideally) starve dishonesty.

The subtext, though, is a wager with conditions. This only works when customers can actually leave, can judge quality, and aren’t trapped by scarcity or collusion. Smith doesn’t deny regulation outright; he’s locating accountability where it bites hardest: in lost income. Read today, it doubles as both a defense of consumer sovereignty and a warning about markets where the customer’s “discipline” is blunted - by monopolies, opaque services, or platforms that make switching costly. Smith’s realism is the point: capitalism behaves best when it has something to fear.

Quote Details

TopicCustomer Service
SourceAdam Smith, An Inquiry into the Nature and Causes of the Wealth of Nations (The Wealth of Nations), 1776 — passage discussing discipline of workmen by their customers (commonly cited from the book's sections on labor and manufacture).
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The real and effectual discipline which is exercised over a workman is that of his customers. It is the fear of losing t
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About the Author

Adam Smith

Adam Smith (June 5, 1723 - July 17, 1790) was a Economist from Scotland.

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