"The transponder requirements have three major sections, namely the chip; the antenna; and the assembly of the chip and the antenna onto the goods being labelled"
About this Quote
The specific intent is managerial and instructional. He’s laying out how a technology regime actually gets enforced: not through big promises, but through standardization. “Requirements” is the tell. This isn’t about innovation; it’s about what must be true for goods to be legible to a network. When he adds “onto the goods being labelled,” the sentence quietly shifts from engineering to power. Labeling isn’t neutral. It’s the moment an item stops being merely a thing and becomes an entry in a system that can count it, route it, price it, deny it, recall it.
The subtext is that surveillance and efficiency start with assembly. Nobody argues with an antenna; they argue with what the antenna enables. Marsh’s triad also mirrors a broader cultural move: we increasingly treat identity and value as something you can attach, scan, and verify. In that light, the quote reads less like tech talk and more like a snapshot of an era where control is engineered, literally, at the point of contact.
Quote Details
| Topic | Technology |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Marsh, Mike. (2026, January 16). The transponder requirements have three major sections, namely the chip; the antenna; and the assembly of the chip and the antenna onto the goods being labelled. FixQuotes. https://fixquotes.com/quotes/the-transponder-requirements-have-three-major-93760/
Chicago Style
Marsh, Mike. "The transponder requirements have three major sections, namely the chip; the antenna; and the assembly of the chip and the antenna onto the goods being labelled." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/the-transponder-requirements-have-three-major-93760/.
MLA Style (9th ed.)
"The transponder requirements have three major sections, namely the chip; the antenna; and the assembly of the chip and the antenna onto the goods being labelled." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/the-transponder-requirements-have-three-major-93760/. Accessed 12 Feb. 2026.


