Creativity Quote by Angus Young

Angus Young turns a throwaway image into a neat little manifesto: people don’t choose what’s “nice,” they choose what feels powerful. The line lands because it drags taste out of the realm of virtue and plants it squarely in appetite. Cute puppy dogs are plentiful, harmless, and socially approved. Dobermans are a purchase with posture. They signal edge, control, maybe a flirtation with danger. Young is really talking about music - and, more specifically, why AC/DC’s blunt-force rock keeps winning even when the world insists it wants something softer.

The intent is both defensive and smug in the way only a great pop craftsman can be. It’s a rebuttal to critics who equate sweetness with quality, or who treat accessibility as a moral standard. Young shrugs: you can offer audiences all the gentle, well-groomed options you want; a huge chunk of them will still crave the thing that bites back. That’s not an argument about sophistication. It’s an argument about desire.

The subtext is also about authenticity. A Doberman isn’t pretending to be a lapdog. AC/DC, likewise, never dressed its product up as enlightened or delicate. In the broader context of rock’s cyclical panics - disco backlash, punk’s purge, the endless “rock is dead” obituaries - Young stakes his claim: the market for menace doesn’t disappear; it just waits for the next loud, unapologetic animal to come home.