"There are no exceptions to the rule that everybody likes to be an exception to the rule"
About this Quote
Osgood’s line is a neat little trap: it flatters you by pretending you’re above flattery. The first half sounds like a firm, almost parental pronouncement - “no exceptions to the rule” - the kind of language journalists and broadcasters use to give messy human behavior the clean edges of a principle. Then he flips it. The “rule” isn’t about society or manners; it’s about ego. Everyone wants to be singled out, exempted, treated as the special case that proves the system can bend.
The intent is less moralizing than diagnostic. Osgood isn’t scolding vanity so much as pointing out how it quietly governs our reactions to rules, institutions, even fairness. We praise equality in the abstract, but we crave the VIP line: the little carve-out that confirms we’re not just another unit in the crowd. The subtext is that this desire is so widespread it becomes its own law of nature, which is where the humor bites: the only universal human trait is wanting to be non-universal.
As a journalist, Osgood is working with a newsroom-grade insight about audiences and public life. People don’t just want accurate information; they want to feel addressed. Advertising personalizes. Politicians promise you’re the “real” citizen. Customer service tiers turn attention into a reward. Even our resistance to rules often disguises itself as principle when it’s really the ancient itch to hear, “Not you, though. You’re different.”
The intent is less moralizing than diagnostic. Osgood isn’t scolding vanity so much as pointing out how it quietly governs our reactions to rules, institutions, even fairness. We praise equality in the abstract, but we crave the VIP line: the little carve-out that confirms we’re not just another unit in the crowd. The subtext is that this desire is so widespread it becomes its own law of nature, which is where the humor bites: the only universal human trait is wanting to be non-universal.
As a journalist, Osgood is working with a newsroom-grade insight about audiences and public life. People don’t just want accurate information; they want to feel addressed. Advertising personalizes. Politicians promise you’re the “real” citizen. Customer service tiers turn attention into a reward. Even our resistance to rules often disguises itself as principle when it’s really the ancient itch to hear, “Not you, though. You’re different.”
Quote Details
| Topic | Witty One-Liners |
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