"There exist limitless opportunities in every industry. Where there is an open mind, there will always be a frontier"
About this Quote
The subtext is a rebuke to complacency dressed up as reassurance. Industries love to declare themselves mature, optimized, “disrupted” already. Kettering—who helped shape automotive engineering and industrial R&D—suggests that the real ceiling is cognitive: fixed assumptions, rigid categories, a culture that treats yesterday’s methods as natural law. “Frontier” is doing cultural work here. It borrows the American mythology of expansion, but he’s relocating it from geography to imagination. The frontier isn’t out there; it appears wherever someone is willing to question the default.
In Kettering’s era, invention was becoming institutional: labs, patents, corporate research budgets. This line is a subtle argument for keeping that machinery from calcifying into bureaucracy. He’s not promising that every idea wins. He’s insisting that the map is never final—and that the most valuable resource in any industry is the willingness to redraw it.
Quote Details
| Topic | Entrepreneur |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Kettering, Charles F. (2026, January 15). There exist limitless opportunities in every industry. Where there is an open mind, there will always be a frontier. FixQuotes. https://fixquotes.com/quotes/there-exist-limitless-opportunities-in-every-33152/
Chicago Style
Kettering, Charles F. "There exist limitless opportunities in every industry. Where there is an open mind, there will always be a frontier." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/there-exist-limitless-opportunities-in-every-33152/.
MLA Style (9th ed.)
"There exist limitless opportunities in every industry. Where there is an open mind, there will always be a frontier." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/there-exist-limitless-opportunities-in-every-33152/. Accessed 12 Feb. 2026.



