"There's a million new people in the studio every day creating new stuff so I really had to be on my toes with this one so I could get it out before somebody else could"

This quote by Willa Ford speaks to the competitive nature of the music market. With a lot of individuals creating brand-new music every day, it is important to remain ahead of the competitors and get your music out before another person does. Ford is stressing the importance of fasting and efficient in order to stay ahead of the competitors. She is likewise highlighting the value of staying on top of the most recent trends and being imaginative in order to stand apart from the crowd. Ford's quote is a reminder that in order to prosper in the music market, one must want to work hard and remain ahead of the competitors. It is also a reminder that imagination and development are key to success.