"Think I'll win. Could be big"
About this Quote
Three clipped words that accidentally capture an entire era of American politics: ambition sold as understatement. Bob Dole’s "Think I'll win. Could be big" reads like the anti-slogan to the Reagan-Bush age of soaring rhetoric. It’s blunt, almost pocket-sized, and that’s the point. Dole was a master of the hard-bitten, Midwestern register where confidence is permitted only if it’s dressed up as practicality. "Think" softens the claim, a verbal flinch that signals discipline: no giddy declarations, no poetic destiny. Then the pivot: "Could be big". The vagueness is strategic. Big for whom? The party? His legacy? The country? That ambiguity lets every listener project their preferred meaning, a politician’s version of a Rorschach test.
The subtext is negotiation. Dole isn’t just predicting an outcome; he’s laying down a marker to donors, operatives, and the press: treat me like a front-runner, and the momentum might become real. It’s political physics, the way campaigns try to manufacture inevitability out of tone and timing. The short sentences also perform toughness, a veteran’s economy of language that hints at stamina and control.
Context matters because Dole’s persona was built on restraint and service, not charisma. In a culture drifting toward TV-ready uplift, he leans into managerial certainty and dry fatalism. The line works because it’s simultaneously boast and shrug: American confidence, with the receipt left off.
The subtext is negotiation. Dole isn’t just predicting an outcome; he’s laying down a marker to donors, operatives, and the press: treat me like a front-runner, and the momentum might become real. It’s political physics, the way campaigns try to manufacture inevitability out of tone and timing. The short sentences also perform toughness, a veteran’s economy of language that hints at stamina and control.
Context matters because Dole’s persona was built on restraint and service, not charisma. In a culture drifting toward TV-ready uplift, he leans into managerial certainty and dry fatalism. The line works because it’s simultaneously boast and shrug: American confidence, with the receipt left off.
Quote Details
| Topic | Optimism |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Dole, Bob. (2026, January 15). Think I'll win. Could be big. FixQuotes. https://fixquotes.com/quotes/think-ill-win-could-be-big-148347/
Chicago Style
Dole, Bob. "Think I'll win. Could be big." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/think-ill-win-could-be-big-148347/.
MLA Style (9th ed.)
"Think I'll win. Could be big." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/think-ill-win-could-be-big-148347/. Accessed 11 Feb. 2026.
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