"Those who cultivate moral confusion for profit should understand this: We will name their names and shame them as they deserve to be shamed"
About this Quote
The real pivot is the pronoun. "Those who" creates an enemy category without naming it, then "we will name their names" turns that vagueness into a promise of specificity, a populist thrill: the powerful will finally be held to account. It's also a neat political maneuver. By refusing to identify targets in the sentence itself, Dole invites the audience to supply their own villains - Hollywood, pornography, advertisers, the media - while keeping his coalition intact. Anyone can nod along and imagine their preferred culprits.
"Shame" does the heavy lifting. It's not policy, it's social punishment, a demand that the culture enforce boundaries when law or persuasion feels too slow. In context, it fits the era's culture-war politics, when anxieties about entertainment, sexuality, and mass media were translated into moral panic - and then into votes. The subtext is clear: if you're losing control of the cultural narrative, you don't just argue; you stigmatize, publicly, as a deterrent.
Quote Details
| Topic | Justice |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Dole, Bob. (2026, February 18). Those who cultivate moral confusion for profit should understand this: We will name their names and shame them as they deserve to be shamed. FixQuotes. https://fixquotes.com/quotes/those-who-cultivate-moral-confusion-for-profit-85301/
Chicago Style
Dole, Bob. "Those who cultivate moral confusion for profit should understand this: We will name their names and shame them as they deserve to be shamed." FixQuotes. February 18, 2026. https://fixquotes.com/quotes/those-who-cultivate-moral-confusion-for-profit-85301/.
MLA Style (9th ed.)
"Those who cultivate moral confusion for profit should understand this: We will name their names and shame them as they deserve to be shamed." FixQuotes, 18 Feb. 2026, https://fixquotes.com/quotes/those-who-cultivate-moral-confusion-for-profit-85301/. Accessed 22 Feb. 2026.










