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Time & Perspective Quote by Alan Lakein

"Time = Life, therefore, waste your time and waste of your life, or master your time and master your life"

About this Quote

Lakein’s equation is blunt on purpose: it collapses the abstract luxury of “time” into the one asset everyone recognizes as finite, “life.” In a business context, that’s not poetry; it’s a conversion rate. Every hour is a unit of existence you either invest or leak, and the moral pressure comes from how cleanly he draws the trade: waste time, waste life. Master time, master life.

The subtext is classic productivity-era persuasion. Lakein isn’t just arguing for better calendars; he’s selling a worldview where control is possible and, implicitly, ethically required. “Master” is the tell. Time management here isn’t framed as harmony or balance but as dominance, the managerial posture applied inward. It flatters the reader with agency while quietly shaming drift, procrastination, and anything that doesn’t look like purposeful output.

That’s also why the quote lands culturally: it speaks the language of modern work, where selfhood is measured in throughput and “wasted time” is treated like a personal failure rather than a human condition. The binary structure (waste/master) creates urgency and simplicity, making it easy to remember, repeat, and adopt as a mantra.

What gets left unsaid is just as revealing. Not all time can be “mastered” (illness, caregiving, bureaucracy), and not all “waste” is waste (rest, play, boredom, aimlessness that later becomes insight). Lakein’s intent is motivational clarity; its shadow is the anxiety that your life is always one unoptimized hour away from slipping through your fingers.

Quote Details

TopicTime
Source
Unverified source: How to Get Control of Your Time and Your Life (Alan Lakein, 1973)
Text match: 85.00%   Provider: Cross-Reference
Evidence:
Chapter 1, p. 11 (Signet/NAL pagination shown in scanned text). Primary-source verification: In the text of Lakein's book (Chapter 1, "Why You Should Care About Your Time"), the opening paragraph contains the sentence: "TIME is LIFE. It is irreversible and irreplaceable. To waste your time is to ...
Other candidates (1)
Stop Wasting Your Time and Start Doing What Matters Most (Jeffrey L. Krug, 2012) compilation95.5%
... Time = life; therefore, waste your time and waste of your life, or master your time and master your life. ~ Alan ...
FeaturedThis quote was our Quote of the Day on August 1, 2023
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Citation Formats

APA Style (7th ed.)
Lakein, Alan. (2026, February 16). Time = Life, therefore, waste your time and waste of your life, or master your time and master your life. FixQuotes. https://fixquotes.com/quotes/time-life-therefore-waste-your-time-and-waste-of-136098/

Chicago Style
Lakein, Alan. "Time = Life, therefore, waste your time and waste of your life, or master your time and master your life." FixQuotes. February 16, 2026. https://fixquotes.com/quotes/time-life-therefore-waste-your-time-and-waste-of-136098/.

MLA Style (9th ed.)
"Time = Life, therefore, waste your time and waste of your life, or master your time and master your life." FixQuotes, 16 Feb. 2026, https://fixquotes.com/quotes/time-life-therefore-waste-your-time-and-waste-of-136098/. Accessed 21 Feb. 2026.

More Quotes by Alan Add to List
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About the Author

Alan Lakein

Alan Lakein (born November 5, 1932) is a Businessman from USA.

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