"Turn on, Tune in, Drop out"
About this Quote
A three-part imperative engineered like a jingle, "Turn on, Tune in, Drop out" doesn’t argue its case so much as dare you to feel it. Leary compresses an entire countercultural program into a sequence that moves from chemistry to consciousness to refusal: first, "turn on" (often read as psychedelic ignition, but also as activating perception); then "tune in" (calibrate yourself to new frequencies, communities, and ways of seeing); finally, "drop out" (withdraw consent from the institutions that define normal life). The genius is the cadence: it’s easy to remember, easy to repeat, and hard to domesticate.
Its intent is recruitment-by-slogan, but the subtext is more radical: the self becomes the primary site of politics. Instead of lobbying the system, you exit it. That was intoxicating in a 1960s America built on conformity, Cold War anxiety, and bureaucratic adulthood. It also reveals Leary’s educator’s instinct - not to lecture, but to provoke a behavioral shift. "Tune in" is a classroom verb disguised as hippie poetry.
The context matters because the phrase is inseparable from media and moral panic. Leary wasn’t whispering in a seminar; he was broadcasting, using television-era punchiness to sell inner revolution. That same punchiness is why the line remains contested: critics hear escapism and privilege in "drop out", a retreat available mostly to people cushioned from consequences. Admirers hear a blueprint for alternative life, a refusal to let institutions set the terms of sanity. The slogan still works because it treats reality as editable - and makes disobedience sound like clarity.
Its intent is recruitment-by-slogan, but the subtext is more radical: the self becomes the primary site of politics. Instead of lobbying the system, you exit it. That was intoxicating in a 1960s America built on conformity, Cold War anxiety, and bureaucratic adulthood. It also reveals Leary’s educator’s instinct - not to lecture, but to provoke a behavioral shift. "Tune in" is a classroom verb disguised as hippie poetry.
The context matters because the phrase is inseparable from media and moral panic. Leary wasn’t whispering in a seminar; he was broadcasting, using television-era punchiness to sell inner revolution. That same punchiness is why the line remains contested: critics hear escapism and privilege in "drop out", a retreat available mostly to people cushioned from consequences. Admirers hear a blueprint for alternative life, a refusal to let institutions set the terms of sanity. The slogan still works because it treats reality as editable - and makes disobedience sound like clarity.
Quote Details
| Topic | Deep |
|---|---|
| Source | Timothy Leary — "Turn on, tune in, drop out" (mid-1960s). Cited on Wikiquote: Timothy Leary page. |
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