"Value people on their potential, not on their history"
About this Quote
The intent is pragmatic optimism. Bennett, as a businessman, isn’t selling sentiment; he’s selling upside. “Potential” is the language of investment: you take calculated risk now to capture disproportionate value later. It also doubles as a cultural corrective to the HR-industrial complex that pretends history is an objective proxy for future performance. The subtext: history is often biased data. It can encode unequal access, bad managers, illness, caregiving, incarceration, or a late start. If you only hire the already-anointed, you’re not minimizing risk; you’re outsourcing judgment.
Still, the line smuggles in a demand: be willing to be wrong. Valuing potential requires time, coaching, and tolerance for ambiguity - things many organizations claim to prize while structurally punishing. It’s also a rebuke to the moralizing tendency to equate past behavior with fixed character. Bennett’s phrasing keeps it clean and actionable: not “ignore history,” but don’t let it be the sole valuation metric.
The quote works because it reframes compassion as strategy. Believe in people, yes - but do it like a builder, not a fan.
Quote Details
| Topic | Forgiveness |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Bennett, Bo. (2026, January 17). Value people on their potential, not on their history. FixQuotes. https://fixquotes.com/quotes/value-people-on-their-potential-not-on-their-44002/
Chicago Style
Bennett, Bo. "Value people on their potential, not on their history." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/value-people-on-their-potential-not-on-their-44002/.
MLA Style (9th ed.)
"Value people on their potential, not on their history." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/value-people-on-their-potential-not-on-their-44002/. Accessed 17 Feb. 2026.









