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Daily Inspiration Quote by Friedrich Nietzsche

"We do not hate as long as we still attach a lesser value, but only when we attach an equal or a greater value"

About this Quote

Nietzsche is needling the sentimental idea that hatred is just “more dislike.” For him it’s a perverse kind of respect. You don’t truly hate what you’ve successfully demoted to irrelevance; you dismiss it, you patronize it, you pity it. Hatred flares only when the target is felt as a rival force - something with enough weight to threaten your position, seduce your desires, or expose your weakness. That’s the sting: hate is an involuntary confession that the other still matters.

The line is built like a trap. “Lesser value” sounds like moral accounting, but Nietzsche is really talking about psychic economics: where attention goes, value follows. To hate is to invest. You grant the enemy a status close to your own, sometimes even higher, because only then does their existence feel intolerable. The subtext is less about morality than about wounded selfhood: hatred is the ego’s way of defending a contested hierarchy.

Contextually, this sits neatly inside Nietzsche’s broader project of unmasking our “higher” emotions as strategies. He’s always asking what a feeling does for the person who feels it. Hatred becomes a tool of ranking - a reaction to competition for meaning, recognition, power. That also explains why hate often looks obsessive or strangely intimate: it keeps the opponent close, center stage, validated by your fixation. Nietzsche’s cynicism lands like a diagnostic: if you want to know what someone secretly values, watch what they can’t stop hating.

Quote Details

TopicWisdom
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Citation Formats

APA Style (7th ed.)
Nietzsche, Friedrich. (2026, January 15). We do not hate as long as we still attach a lesser value, but only when we attach an equal or a greater value. FixQuotes. https://fixquotes.com/quotes/we-do-not-hate-as-long-as-we-still-attach-a-40507/

Chicago Style
Nietzsche, Friedrich. "We do not hate as long as we still attach a lesser value, but only when we attach an equal or a greater value." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/we-do-not-hate-as-long-as-we-still-attach-a-40507/.

MLA Style (9th ed.)
"We do not hate as long as we still attach a lesser value, but only when we attach an equal or a greater value." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/we-do-not-hate-as-long-as-we-still-attach-a-40507/. Accessed 13 Feb. 2026.

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Friedrich Nietzsche

Friedrich Nietzsche (October 15, 1844 - August 25, 1900) was a Philosopher from Germany.

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