"We feel that, with Sidney, we have a great opportunity over the next few years to put a great team on the ice. We're prepared to lose some money along the way. Eventually we're going to need some help"
About this Quote
Lemieux is selling belief with a ledger open in his lap. On paper, it reads like standard hockey optimism: build around Sidney Crosby, commit to winning, accept short-term pain. But the key tell is the money talk. Athletes rarely narrate the balance sheet unless they’re also stewards of an institution, and Lemieux was exactly that: a franchise savior who moved from superstar to owner-operator, trying to keep the Penguins not just competitive but solvent.
The line “prepared to lose some money along the way” is a deliberate flex of seriousness. It signals to fans and players that this isn’t a cosmetic rebuild; it’s an investment thesis. Lemieux frames losses as purposeful, almost moral: a necessary burn rate to assemble a contender and stabilize the brand. The repeated “great” isn’t eloquence, it’s insistence - the language of someone rallying a city that has heard promises before.
Then the pivot: “Eventually we’re going to need some help.” That’s the real message, and it’s aimed beyond the locker room. It’s a pressure valve for Pittsburgh’s public and private power brokers: sponsors, ticket buyers, potentially government, anyone who can sweeten arena deals or revenue streams. Lemieux is planting the idea that fandom isn’t just emotional; it’s economic participation. The subtext is equal parts hope and warning: Crosby can restore glory, but star power alone won’t keep a small-market team afloat without structural support. It’s civic romance, delivered like a business memo.
The line “prepared to lose some money along the way” is a deliberate flex of seriousness. It signals to fans and players that this isn’t a cosmetic rebuild; it’s an investment thesis. Lemieux frames losses as purposeful, almost moral: a necessary burn rate to assemble a contender and stabilize the brand. The repeated “great” isn’t eloquence, it’s insistence - the language of someone rallying a city that has heard promises before.
Then the pivot: “Eventually we’re going to need some help.” That’s the real message, and it’s aimed beyond the locker room. It’s a pressure valve for Pittsburgh’s public and private power brokers: sponsors, ticket buyers, potentially government, anyone who can sweeten arena deals or revenue streams. Lemieux is planting the idea that fandom isn’t just emotional; it’s economic participation. The subtext is equal parts hope and warning: Crosby can restore glory, but star power alone won’t keep a small-market team afloat without structural support. It’s civic romance, delivered like a business memo.
Quote Details
| Topic | Team Building |
|---|---|
| Source | Help us find the source |
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