"We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate"
About this Quote
The key phrase is “a leg up.” It’s colloquial, almost folksy, and that’s strategic. Rifkin is an economist-activist who often writes about epochal shifts (energy systems, digital networks, biotech). Here he’s trying to domesticate the scale of change by making it sound like practical advantage rather than ideological contest. “Get a leg up on this” also implies inevitability: “this” is coming regardless; the only question is whether society will be ahead of it or crushed by it.
The subtext is a critique of technocracy and corporate capture without naming either. “Bring the public in quickly” reads like democratic inclusion, but it also hints that exclusion is the default setting of innovation. “Informed debate” is a preemptive strike against panic and populist backlash: he’s asking for legitimacy before the fight starts, while the rules can still be written.
Contextually, it fits Rifkin’s long-running argument that each technological revolution rewires power. He’s urging deliberation at the moment when new systems harden into infrastructure - the point where choices stop being choices and start being “how the world works.”
Quote Details
| Topic | Technology |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Rifkin, Jeremy. (2026, January 18). We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate. FixQuotes. https://fixquotes.com/quotes/we-now-have-an-opportunity-though-to-do-something-11299/
Chicago Style
Rifkin, Jeremy. "We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/we-now-have-an-opportunity-though-to-do-something-11299/.
MLA Style (9th ed.)
"We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/we-now-have-an-opportunity-though-to-do-something-11299/. Accessed 12 Feb. 2026.
