"We still have pretty good sales, especially for the art books"
About this Quote
Danzig’s line lands like a shrug, but it’s a carefully aimed shrug. “We still have pretty good sales” is the veteran musician’s version of a status update: not triumphant, not defeated, just stubbornly solvent in an era that keeps trying to turn rock careers into nostalgia content. The quiet punch is in the qualifier, “especially for the art books,” which reframes what “selling” even means now. It’s not about chart positions or streams; it’s about objects, scarcity, and a fanbase that wants something to hold, display, and maybe fetishize.
The subtext is a defense of a certain old-school economy: physical media and merch as proof of relevance. For Danzig, whose brand is built on visual iconography as much as sound (the skulls, the pulp-horror sheen, the self-mythology), art books aren’t side hustles. They’re canon. He’s implying that the audience isn’t just buying music; they’re buying access to the aesthetic universe behind it.
There’s also a telling modesty in “pretty good.” It’s anti-hype, the tonal opposite of contemporary pop’s compulsive victory lap. That understated phrasing doubles as a flex: we don’t need virality; we have collectors. In the late-capitalist music landscape, where streaming pays in fractions and attention evaporates overnight, Danzig points to the one market that still rewards devotion: the premium artifact. It’s commerce, sure, but it’s also a claim about legacy - that the imagery outlives the algorithm.
The subtext is a defense of a certain old-school economy: physical media and merch as proof of relevance. For Danzig, whose brand is built on visual iconography as much as sound (the skulls, the pulp-horror sheen, the self-mythology), art books aren’t side hustles. They’re canon. He’s implying that the audience isn’t just buying music; they’re buying access to the aesthetic universe behind it.
There’s also a telling modesty in “pretty good.” It’s anti-hype, the tonal opposite of contemporary pop’s compulsive victory lap. That understated phrasing doubles as a flex: we don’t need virality; we have collectors. In the late-capitalist music landscape, where streaming pays in fractions and attention evaporates overnight, Danzig points to the one market that still rewards devotion: the premium artifact. It’s commerce, sure, but it’s also a claim about legacy - that the imagery outlives the algorithm.
Quote Details
| Topic | Sales |
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