"We will invest in our people, quality education, job opportunity, family, neighborhood, and yes, a thing we call America"
About this Quote
Then he pivots: “and yes, a thing we call America.” The phrasing is oddly defensive, as if he’s preempting an eye-roll from elites or critics who treat patriotism as corny branding. Calling America “a thing” simultaneously shrinks and sanctifies it: not an argument, not a set of institutions, but an object you can hold, protect, and invest in. It’s the rhetorical move of late-20th-century conservatism trying to fuse economics and sentiment - public spending (“invest”) justified through an almost consumer-like faith in national identity.
Context matters: Quayle spoke from inside an era of image politics and culture-war anxieties, when “family” and “neighborhood” were codewords in a broader debate over crime, welfare, and social change. The line’s intent is to reclaim the warm language of communal care without conceding liberal ownership of it. Subtext: patriotism isn’t just flag-waving; it’s a ledger of domestic virtues, and the right can be the party of that investment.
Quote Details
| Topic | Freedom |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Quayle, Dan. (2026, January 16). We will invest in our people, quality education, job opportunity, family, neighborhood, and yes, a thing we call America. FixQuotes. https://fixquotes.com/quotes/we-will-invest-in-our-people-quality-education-137425/
Chicago Style
Quayle, Dan. "We will invest in our people, quality education, job opportunity, family, neighborhood, and yes, a thing we call America." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/we-will-invest-in-our-people-quality-education-137425/.
MLA Style (9th ed.)
"We will invest in our people, quality education, job opportunity, family, neighborhood, and yes, a thing we call America." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/we-will-invest-in-our-people-quality-education-137425/. Accessed 18 Feb. 2026.





