Creativity Quote by David Milne

"Well, we are expanding in all of our segments of the market" lands like an artist ventriloquizing the boardroom, and that’s exactly why it bites. The opening "Well" is a softener, the little throat-clear that precedes a performance of authority. What follows is the kind of sentence designed to sound like information while withholding anything measurable: "expanding" gestures upward; "all of our segments" multiplies the upwardness; "the market" replaces any messy reality (buyers, taste, risk, failure) with a single, supposedly objective force.

Coming from an artist born in 1882, the phrase reads as a shrewd, possibly sardonic nod to a century when art increasingly had to justify itself in the language of commerce. The late 19th and early 20th centuries saw artists navigating dealers, salons, mass reproduction, advertising, and the slow conversion of style into brand. This line compresses that whole pivot: creativity translated into quarterly optimism.

The subtext is less "we are doing well" than "we know what you want to hear". It’s managerial Esperanto, calibrated to reassure patrons, investors, or institutions without committing to specifics that could be challenged. If it’s sincere, it’s also revealing: the artist (or the world around him) accepts that success is legible primarily as market coverage. If it’s ironic, it’s sharper still, exposing how easily cultural value gets laundered into growth rhetoric - how the avant-garde can be domesticated by the same vocabulary used to sell soap.