"When a fellow says, "It ain't the money but the principle of the thing," it's the money"
About this Quote
The intent is less to shame greed than to expose the performance around it. “Principle” becomes a social deodorant, a way to keep one’s self-image clean while pursuing the same material outcome. Hubbard understands that people rarely lie to others as much as they lie to themselves, and the quote’s bluntness mirrors the blunt instrument of self-deception.
Context matters: Hubbard wrote in an era of rapid commercialization, wage labor fights, and boosterish rhetoric about virtue and hard work. In that world, money wasn’t just money; it was status, security, and proof you’d “made it.” Calling it “principle” let people elevate a dispute into a moral crusade, recruiting sympathy and dodging the stigma of seeming petty.
It still lands because the mechanism hasn’t changed. We rename financial motives as “fairness,” “respect,” “policy,” “values.” Hubbard’s joke isn’t that principles are fake; it’s that they’re often drafted after the fact, hired as legal counsel for desire.
Quote Details
| Topic | Money |
|---|---|
| Source | Aphorism attributed to Kin Hubbard: "When a fellow says, 'It ain't the money but the principle of the thing,' it's the money." (commonly listed among Hubbard's aphorisms) |
| Cite |
Citation Formats
APA Style (7th ed.)
Hubbard, Kin. (2026, January 14). When a fellow says, "It ain't the money but the principle of the thing," it's the money. FixQuotes. https://fixquotes.com/quotes/when-a-fellow-says-it-aint-the-money-but-the-15791/
Chicago Style
Hubbard, Kin. "When a fellow says, "It ain't the money but the principle of the thing," it's the money." FixQuotes. January 14, 2026. https://fixquotes.com/quotes/when-a-fellow-says-it-aint-the-money-but-the-15791/.
MLA Style (9th ed.)
"When a fellow says, "It ain't the money but the principle of the thing," it's the money." FixQuotes, 14 Jan. 2026, https://fixquotes.com/quotes/when-a-fellow-says-it-aint-the-money-but-the-15791/. Accessed 6 Feb. 2026.








