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Daily Inspiration Quote by Aaron Spelling

"When we did Dynasty, it was the clothes. I think the clothes affected every woman around the world. I got so many letters, I think we made the designer a millionaire!"

About this Quote

Power, plotted in shoulder pads. Aaron Spelling isn’t reminiscing about dialogue or character arcs here; he’s bragging about a different kind of storytelling: the kind that happens in closets, department stores, and the private, aspirational theater of getting dressed. “Dynasty” didn’t just sell a soap-opera fantasy of wealth and betrayal - it sold a look that could be tried on, copied, and circulated. In Spelling’s telling, the show’s real cliffhanger was the next outfit.

The intent is canny and proudly commercial. Spelling frames the series as a global fashion engine, a pipeline from prime-time melodrama to consumer behavior. The line about letters signals a pre-internet feedback loop: proof that viewers didn’t merely watch; they responded, participated, and wanted to be seen participating. It’s early evidence of fandom as market research - and of television as lifestyle programming before “lifestyle” became a network category.

The subtext is a little sharper: clothes aren’t decoration; they’re democratized status. Spelling implies “every woman around the world” could borrow a slice of the show’s power by adopting its aesthetic, even if the mansion and champagne stayed fictional. There’s also a sly admission about what TV “impact” can mean: not moral uplift or artistic legacy, but measurable economic aftershocks. “We made the designer a millionaire” lands like a punchline because it is one - the producer’s version of a mic drop, equating cultural influence with the cleanest metric in America: somebody got rich.

Quote Details

TopicMovie
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Citation Formats

APA Style (7th ed.)
Spelling, Aaron. (2026, January 17). When we did Dynasty, it was the clothes. I think the clothes affected every woman around the world. I got so many letters, I think we made the designer a millionaire! FixQuotes. https://fixquotes.com/quotes/when-we-did-dynasty-it-was-the-clothes-i-think-39999/

Chicago Style
Spelling, Aaron. "When we did Dynasty, it was the clothes. I think the clothes affected every woman around the world. I got so many letters, I think we made the designer a millionaire!" FixQuotes. January 17, 2026. https://fixquotes.com/quotes/when-we-did-dynasty-it-was-the-clothes-i-think-39999/.

MLA Style (9th ed.)
"When we did Dynasty, it was the clothes. I think the clothes affected every woman around the world. I got so many letters, I think we made the designer a millionaire!" FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/when-we-did-dynasty-it-was-the-clothes-i-think-39999/. Accessed 12 Feb. 2026.

More Quotes by Aaron Add to List
Aaron Spelling on Dynasty and TV Fashion Influence
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About the Author

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Aaron Spelling (April 22, 1923 - June 23, 2006) was a Producer from USA.

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