"When we started, we knew the show was going to be hit or miss, and we needed to find a core audience to really make us survive. And I think we've been able to do that"
About this Quote
The line about a “core audience” reveals the modern entertainment bargain. In the era of fragmented attention, mass consensus is rarer; durability comes from a devoted subset that will watch live, evangelize online, buy tickets, stream back-catalog, and make executives feel safe. Ackles isn’t romanticizing fandom so much as acknowledging it as infrastructure. The subtext is gratitude, but also a kind of strategic clarity: you don’t need everyone, you need the right ones.
Context matters here because Ackles’s career is inseparable from a fandom-driven phenomenon (and the way genre TV, once treated as disposable, learned to outlast “serious” programming). His “we” emphasizes ensemble and crew, reminding you that cultural longevity is a collective project. The quote works because it treats success not as destiny, but as negotiated persistence between makers and audience.
Quote Details
| Topic | Marketing |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Ackles, Jensen. (2026, January 17). When we started, we knew the show was going to be hit or miss, and we needed to find a core audience to really make us survive. And I think we've been able to do that. FixQuotes. https://fixquotes.com/quotes/when-we-started-we-knew-the-show-was-going-to-be-55799/
Chicago Style
Ackles, Jensen. "When we started, we knew the show was going to be hit or miss, and we needed to find a core audience to really make us survive. And I think we've been able to do that." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/when-we-started-we-knew-the-show-was-going-to-be-55799/.
MLA Style (9th ed.)
"When we started, we knew the show was going to be hit or miss, and we needed to find a core audience to really make us survive. And I think we've been able to do that." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/when-we-started-we-knew-the-show-was-going-to-be-55799/. Accessed 12 Feb. 2026.
