"When you innovate, you've got to be prepared for everyone telling you you're nuts"
About this Quote
Coming from Ellison, this isn’t abstract motivation-poster talk. It’s an executive’s worldview forged in the specific cruelty of tech markets, where incumbents defend their turf by making challengers look unserious, and where customers often demand “proven” solutions until a competitor forces their hand. Oracle’s rise depended on betting that enterprise software could be standardized, scaled, and sold with a kind of hard-edged confidence that rubbed plenty of people the wrong way. Ellison learned early that skepticism is rarely neutral; it’s a tactic, a way of keeping the current hierarchy intact.
The intent is also a quiet rebuke to consensus culture in business: the more people agree with you in the early days, the less likely you’re actually innovating. Ellison is telling would-be disruptors to budget for reputational pain the way they budget for compute and headcount - because the first real signal you’ve left the pack is that the pack starts laughing.
Quote Details
| Topic | Entrepreneur |
|---|---|
| Source | Later attribution: DOEE Getters Venture Basics 101 ECoursebook (Timothy /Bard Bard, 2008) modern compilationISBN: 9780979395741 · ID: OuEP3M1JBiYC
Evidence:
... When you innovate , you've got to be prepared for everyone telling you you're nuts . " Larry Ellison “ I went to the brink many times . A couple of times I thought " I'm gone ... This is it . " But then you would just keep working ... |
| Cite |
Citation Formats
APA Style (7th ed.)
Ellison, Larry. (2026, March 14). When you innovate, you've got to be prepared for everyone telling you you're nuts. FixQuotes. https://fixquotes.com/quotes/when-you-innovate-youve-got-to-be-prepared-for-126807/
Chicago Style
Ellison, Larry. "When you innovate, you've got to be prepared for everyone telling you you're nuts." FixQuotes. March 14, 2026. https://fixquotes.com/quotes/when-you-innovate-youve-got-to-be-prepared-for-126807/.
MLA Style (9th ed.)
"When you innovate, you've got to be prepared for everyone telling you you're nuts." FixQuotes, 14 Mar. 2026, https://fixquotes.com/quotes/when-you-innovate-youve-got-to-be-prepared-for-126807/. Accessed 14 Mar. 2026.










