"When you know absolutely nothing about the topic, make your forecast by asking a carefully selected probability sample of 300 others who don't know the answer either"
About this Quote
The intent is to puncture the pretension that uncertainty becomes wisdom if you can aggregate it. If no one in the sample actually knows, the precision of the sampling frame is just a more expensive way to be wrong. The subtext is harsher: institutions often prefer quantifiable consensus to messy truth, because consensus can be graphed, sold, and defended in meetings. A forecast doesn’t have to be right; it has to be legible, repeatable, and plausibly “objective”.
Contextually, Fiedler was writing in the long shadow of postwar “scientific” management and macroeconomic forecasting, when econometrics and polling methods promised to tame complex systems. His quip anticipates later embarrassments, from confident recession calls that miss the crash to election models that perform certainty theater. It’s also a warning about technocracy’s PR problem: the public isn’t only skeptical of experts; it’s skeptical of expert-looking processes that seem designed to hide the fact that nobody actually knows.
Quote Details
| Topic | Decision-Making |
|---|---|
| Source | Help us find the source |
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Citation Formats
APA Style (7th ed.)
Fiedler, Edgar R. (2026, February 16). When you know absolutely nothing about the topic, make your forecast by asking a carefully selected probability sample of 300 others who don't know the answer either. FixQuotes. https://fixquotes.com/quotes/when-you-know-absolutely-nothing-about-the-topic-185575/
Chicago Style
Fiedler, Edgar R. "When you know absolutely nothing about the topic, make your forecast by asking a carefully selected probability sample of 300 others who don't know the answer either." FixQuotes. February 16, 2026. https://fixquotes.com/quotes/when-you-know-absolutely-nothing-about-the-topic-185575/.
MLA Style (9th ed.)
"When you know absolutely nothing about the topic, make your forecast by asking a carefully selected probability sample of 300 others who don't know the answer either." FixQuotes, 16 Feb. 2026, https://fixquotes.com/quotes/when-you-know-absolutely-nothing-about-the-topic-185575/. Accessed 25 Mar. 2026.







