"When you run an entrepreneurial business, you have hurry sickness - you don't look back, you advance and consolidate. But it is such fun"
About this Quote
Entrepreneurship here isn’t framed as spreadsheet heroism; it’s a kind of self-induced fever. Roddick’s phrase “hurry sickness” borrows the language of pathology to describe a cultural badge of honor: the founder’s compulsion to move faster than reflection allows. It’s a clever inversion. We usually treat speed as competence, but she calls it an illness, suggesting it distorts perception and narrows the moral and emotional field of vision. “You don’t look back” reads like both a survival tactic and a warning label: nostalgia, doubt, and second-guessing are luxuries the entrepreneurial machine can’t afford.
Then she slips in “advance and consolidate,” corporate verbs with military undertones. The subtext is conquest. Growth isn’t neutral; it’s territorial, strategic, and often ruthless in its momentum. Coming from Anita Roddick, founder of The Body Shop and a high-profile advocate for ethical consumerism, that phrasing matters. She built a brand on values - against animal testing, for fair trade - while operating inside a system that rewards relentless expansion. The line tacitly acknowledges the tension: even “good” businesses can become addicted to velocity, turning purpose into a propulsion system.
The kicker is the final admission: “But it is such fun.” That’s not innocence; it’s honesty. She’s confessing the seduction - the adrenaline of making decisions, bending reality, feeling history accelerate under your hands. The quote works because it refuses to sanitize ambition. It names the rush, names the cost, and still lets the thrill stand.
Then she slips in “advance and consolidate,” corporate verbs with military undertones. The subtext is conquest. Growth isn’t neutral; it’s territorial, strategic, and often ruthless in its momentum. Coming from Anita Roddick, founder of The Body Shop and a high-profile advocate for ethical consumerism, that phrasing matters. She built a brand on values - against animal testing, for fair trade - while operating inside a system that rewards relentless expansion. The line tacitly acknowledges the tension: even “good” businesses can become addicted to velocity, turning purpose into a propulsion system.
The kicker is the final admission: “But it is such fun.” That’s not innocence; it’s honesty. She’s confessing the seduction - the adrenaline of making decisions, bending reality, feeling history accelerate under your hands. The quote works because it refuses to sanitize ambition. It names the rush, names the cost, and still lets the thrill stand.
Quote Details
| Topic | Entrepreneur |
|---|---|
| Source | Help us find the source |
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