"When you see that many people with a smile on their face, then you must be doing something right"
About this Quote
The subtext is brand-savvy. Norman wasn’t just a competitor; he became “The Great White Shark,” a persona built as much through charisma and spectacle as through scorecards. Smiling spectators validate not only performance but presentation: the walk, the swagger, the story. This is the crowd as an approval rating, and the athlete as a public-facing enterprise.
Context matters, too. Golf is a sport whose audience traditionally prides itself on restraint; broad smiles signal an unusual level of buy-in. Norman’s quote quietly celebrates the shift from polite admiration to genuine entertainment - a hint of how modern golf (and modern sports generally) increasingly courts vibe as much as virtue.
It’s also a protective philosophy. You can’t control weather, greens, or a rival’s hot streak, but you can control the experience you create around you. Smiles are evidence of impact, and impact is a steadier currency than winning streaks.
Quote Details
| Topic | Smile |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Norman, Greg. (2026, January 17). When you see that many people with a smile on their face, then you must be doing something right. FixQuotes. https://fixquotes.com/quotes/when-you-see-that-many-people-with-a-smile-on-60393/
Chicago Style
Norman, Greg. "When you see that many people with a smile on their face, then you must be doing something right." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/when-you-see-that-many-people-with-a-smile-on-60393/.
MLA Style (9th ed.)
"When you see that many people with a smile on their face, then you must be doing something right." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/when-you-see-that-many-people-with-a-smile-on-60393/. Accessed 13 Feb. 2026.








