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Art & Creativity Quote by Little Richard

"When you sit down and think about what rock 'n' roll music really is, then you have to change that question. Played up-tempo, you call it rock 'n' roll; at a regular tempo, you call it rhythm and blues"

About this Quote

Little Richard is doing something deceptively radical here: he’s not arguing about genre, he’s exposing genre as marketing. By reducing the difference between rock 'n' roll and rhythm and blues to tempo, he punctures the mid-century story that rock was a brand-new, culturally neutral sound that just happened to explode in the mainstream. The line is playful, even offhand, but it carries a sharpened edge: if the musical DNA is the same, then the real “change” wasn’t artistic invention - it was packaging, gatekeeping, and who got to be heard.

The intent reads like a correction delivered with a grin. Rock 'n' roll, in the 1950s, became a sales term that made Black rhythm and blues legible (and sellable) to white teenagers and nervous parents. Little Richard’s phrasing - “you have to change that question” - flips the power dynamic. Don’t ask what rock is as if it’s an isolated phenomenon; ask who gets credited when familiar Black forms are sped up, renamed, and routed through different radio stations.

Subtext: the industry’s categories are political, not purely musical. Tempo becomes a metaphor for how quickly culture can be re-labeled once money and race enter the room. Coming from an architect of the sound, it lands as insider testimony: he’s claiming continuity, and by doing so, he’s also quietly demanding recognition. The genius is how he makes the point without sermonizing - a technical detail that turns into an indictment.

Quote Details

TopicMusic
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Citation Formats

APA Style (7th ed.)
Richard, Little. (2026, January 15). When you sit down and think about what rock 'n' roll music really is, then you have to change that question. Played up-tempo, you call it rock 'n' roll; at a regular tempo, you call it rhythm and blues. FixQuotes. https://fixquotes.com/quotes/when-you-sit-down-and-think-about-what-rock-n-170216/

Chicago Style
Richard, Little. "When you sit down and think about what rock 'n' roll music really is, then you have to change that question. Played up-tempo, you call it rock 'n' roll; at a regular tempo, you call it rhythm and blues." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/when-you-sit-down-and-think-about-what-rock-n-170216/.

MLA Style (9th ed.)
"When you sit down and think about what rock 'n' roll music really is, then you have to change that question. Played up-tempo, you call it rock 'n' roll; at a regular tempo, you call it rhythm and blues." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/when-you-sit-down-and-think-about-what-rock-n-170216/. Accessed 16 Feb. 2026.

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Little Richard (December 5, 1932 - May 9, 2020) was a Musician from USA.

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