"Where quality is the thing sought after, the thing of supreme quality is cheap, whatever the price one has to pay for it"
About this Quote
The phrasing matters. “The thing sought after” suggests desire with direction, not idle preference. “Supreme quality” is absolute, almost religious language, but James yokes it to a blunt commercial term like “cheap,” collapsing the distance between lofty ideals and everyday decisions. That’s his philosophical signature: ideas have “cash value” only insofar as they pay out in practice. A belief, a method, a habit is worth what it enables you to do and endure.
The subtext is an argument against false economy and, more pointedly, against the modern faith that everything can be optimized by cost-cutting without consequence. Whatever the price one has to pay for it includes the non-monetary: time, attention, humility, the discomfort of revision, the social cost of choosing standards over convenience. James wrote in an America intoxicated with industrial efficiency and expansion; this is the reminder that the most expensive thing is often the bargain that fails when it matters.
Quote Details
| Topic | Wisdom |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
James, William. (2026, January 17). Where quality is the thing sought after, the thing of supreme quality is cheap, whatever the price one has to pay for it. FixQuotes. https://fixquotes.com/quotes/where-quality-is-the-thing-sought-after-the-thing-25126/
Chicago Style
James, William. "Where quality is the thing sought after, the thing of supreme quality is cheap, whatever the price one has to pay for it." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/where-quality-is-the-thing-sought-after-the-thing-25126/.
MLA Style (9th ed.)
"Where quality is the thing sought after, the thing of supreme quality is cheap, whatever the price one has to pay for it." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/where-quality-is-the-thing-sought-after-the-thing-25126/. Accessed 21 Feb. 2026.





