"Whomever you're going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject"
About this Quote
The subtext is about power. An interviewer always holds a structural advantage (they frame, select, edit), and “interest” is the ethical check on that power. It forces you to approach someone not as a prop for your narrative, but as a mind with its own internal logic. It also doubles as a practical rule: genuine interest produces better follow-ups, the kind that can’t be scripted because they depend on actually hearing what was said.
Context matters here. Loder came up in an era when music journalism at places like Rolling Stone and MTV could swing between access journalism and real interrogation. When your subject is surrounded by PR, “interest” becomes a wedge: the only way past the rehearsed persona is to want something more specific than a viral moment. In a media ecosystem trained on speed and cynicism, Loder is quietly arguing that attention is still the rarest form of respect - and the most effective reporting tool.
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Citation Formats
APA Style (7th ed.)
Loder, Kurt. (2026, January 16). Whomever you're going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject. FixQuotes. https://fixquotes.com/quotes/whomever-youre-going-to-interview-you-have-to-be-102103/
Chicago Style
Loder, Kurt. "Whomever you're going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/whomever-youre-going-to-interview-you-have-to-be-102103/.
MLA Style (9th ed.)
"Whomever you're going to interview, you have to be interested in what it is you want to know from them. You have to be interested in the subject." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/whomever-youre-going-to-interview-you-have-to-be-102103/. Accessed 12 Feb. 2026.



