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Success Quote by Imelda Marcos

"Win or lose, we go shopping after the election"

About this Quote

Consumerism as coping mechanism, flex, and political strategy all fit inside Imelda Marcos's breezy promise: "Win or lose, we go shopping after the election". It lands like a punchline because it treats a supposedly sacred civic ritual as just another stop on an itinerary. Elections are framed not as public reckoning but as a wardrobe change. The line's power comes from its confidence that normal rules - humility, accountability, even embarrassment - simply don't apply.

The intent is disarming: make the stakes feel light, almost girlishly casual. That casualness is the point. Shopping isn't merely leisure here; it's a declaration of permanence. Win or lose, the Marcos lifestyle continues. If you can't be dislodged emotionally, you imply you can't be dislodged politically. The subtext reads: we are insulated, we are entitled, and we have a private economy that outlives your votes.

Context sharpens the cruelty. Imelda Marcos, first lady during Ferdinand Marcos's authoritarian rule, became a global symbol of extravagant consumption against a backdrop of repression and poverty. So "shopping" carries the weight of the shoes, the luxury, the spectacle - but also the impunity that spectacle signaled. It's a reminder that in kleptocratic systems, politics can be less about ideology than access: to money, to goods, to the social theater of power.

The quote works because it's almost too neat: a slogan for a class that experiences democracy as inconvenience. It's not ignorance; it's performance. The joke is on the electorate, and she delivers it with the serenity of someone already holding the receipts.

Quote Details

TopicWitty One-Liners
SourceHelp us find the source
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Citation Formats

APA Style (7th ed.)
Marcos, Imelda. (2026, January 17). Win or lose, we go shopping after the election. FixQuotes. https://fixquotes.com/quotes/win-or-lose-we-go-shopping-after-the-election-54774/

Chicago Style
Marcos, Imelda. "Win or lose, we go shopping after the election." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/win-or-lose-we-go-shopping-after-the-election-54774/.

MLA Style (9th ed.)
"Win or lose, we go shopping after the election." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/win-or-lose-we-go-shopping-after-the-election-54774/. Accessed 18 Feb. 2026.

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About the Author

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Imelda Marcos (born July 1, 1930) is a Celebrity from Philippines.

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