"With production alone as the goal, industry in North America was dominated by the assembly line, standardization for mass consumption"
About this Quote
Coming from an architect, the subtext is especially pointed. Erickson spent his career arguing, implicitly and explicitly, that the built environment can’t be reduced to throughput. When he describes industry “dominated” by standardization, he’s also describing the pressures that reshaped cities, housing, and public space in the postwar boom: modular suburbs, corporate glass boxes, the copy-paste logic of developments optimized for speed and financing rather than belonging. This is mid-century modernity’s bargain: cheaper goods, faster construction, more convenience - purchased with sameness.
The line works because it frames mass production as a narrowing of imagination. “With production alone as the goal” suggests a whole cascade of exclusions: beauty, durability, repair, labor dignity, ecological cost. Erickson isn’t romanticizing pre-industrial life; he’s exposing how an economy built to feed consumption trains us to accept the standardized as inevitable, even natural. The real critique lands offstage: if we organize industry this way, we end up organizing everyday life the same way.
Quote Details
| Topic | Technology |
|---|---|
| Source | Help us find the source |
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Citation Formats
APA Style (7th ed.)
Erickson, Arthur. (2026, January 15). With production alone as the goal, industry in North America was dominated by the assembly line, standardization for mass consumption. FixQuotes. https://fixquotes.com/quotes/with-production-alone-as-the-goal-industry-in-42626/
Chicago Style
Erickson, Arthur. "With production alone as the goal, industry in North America was dominated by the assembly line, standardization for mass consumption." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/with-production-alone-as-the-goal-industry-in-42626/.
MLA Style (9th ed.)
"With production alone as the goal, industry in North America was dominated by the assembly line, standardization for mass consumption." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/with-production-alone-as-the-goal-industry-in-42626/. Accessed 19 Feb. 2026.

