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Creativity Quote by Jerry Only

"With us, it's a very specific audience. If you like steak, this is it for you"

About this Quote

Steak is doing a lot of work here: it signals heft, simplicity, and a kind of unapologetic carnivorous pleasure. Jerry Only isn’t pitching a band as an all-purpose product; he’s drawing a thick line around a niche and daring you to step over it. The phrasing has the cadence of a bouncer and the vibe of a roadside sign: no apologies, no substitutions. In an era when artists are trained to widen their funnel, he’s narrowing it on purpose.

The intent is marketing, but the subtext is identity. “Very specific audience” is a quiet admission that the band’s appeal is not meant to be universal, and that’s the point. It’s a rebuke to algorithmic blandness and playlist diplomacy. Steak implies an experience that’s visceral and unambiguous: you don’t “kind of” want it. You either crave it or you don’t. That binary maps neatly onto punk and horror-tinged rock cultures where loyalty and taste are badges, not preferences.

Context matters because Only comes from a tradition (the Misfits and their descendants) that thrives on clear iconography, clear promises, and a little bit of gatekeeping. The line sells consistency: we’re not reinventing ourselves to chase trends; we’re serving the same dish, hot and familiar. There’s also a wink of humor in how blunt it is, like he knows the metaphor is absurdly basic and uses that as proof of sincerity. The pitch becomes a worldview: authenticity as a fixed menu, not a tasting flight.

Quote Details

TopicFood
SourceHelp us find the source
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Citation Formats

APA Style (7th ed.)
Only, Jerry. (2026, January 17). With us, it's a very specific audience. If you like steak, this is it for you. FixQuotes. https://fixquotes.com/quotes/with-us-its-a-very-specific-audience-if-you-like-65864/

Chicago Style
Only, Jerry. "With us, it's a very specific audience. If you like steak, this is it for you." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/with-us-its-a-very-specific-audience-if-you-like-65864/.

MLA Style (9th ed.)
"With us, it's a very specific audience. If you like steak, this is it for you." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/with-us-its-a-very-specific-audience-if-you-like-65864/. Accessed 12 Feb. 2026.

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About the Author

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Jerry Only (born April 21, 1959) is a Musician from USA.

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