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Creativity Quote by Joshua Reynolds

"Words should be employed as the means, not the end; language is the instrument, conviction is the work"

About this Quote

Reynolds, a painter who made his name by turning pigment into status, is suspicious of verbal virtuosity for its own sake. The line reads like an aesthetic manifesto disguised as advice: words are scaffolding, not the building. Coming from the founding president of Britain’s Royal Academy, it’s also a quiet shot at the 18th century’s salon culture, where taste was increasingly negotiated through talk - criticism, gossip, theory, and the polished performance of “having opinions.”

The phrasing matters. “Employed” makes language sound like hired labor, useful but subordinate. “Instrument” keeps the metaphor in the studio: you don’t worship the brush; you judge what it achieves. Then Reynolds pivots to “conviction,” a term that pulls art out of decoration and into belief, principle, and moral seriousness. He’s not arguing against rhetoric; he’s warning against mistaking fluency for force. A sentence can glitter while saying nothing; a painter can dazzle while evading commitment. Reynolds wants the opposite: technique in service of an inner stake.

The subtext is defensive and ambitious at once. In an era when painting struggled for intellectual legitimacy next to literature and philosophy, Reynolds insists that persuasion belongs to art too - but it must be anchored. The “work” isn’t the language, or even the image; it’s the act of making the audience feel something solid enough to carry away. In modern terms, he’s calling out content that confuses vibe with viewpoint: style is a delivery system, not a destination.

Quote Details

TopicWisdom
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APA Style (7th ed.)
Reynolds, Joshua. (2026, January 16). Words should be employed as the means, not the end; language is the instrument, conviction is the work. FixQuotes. https://fixquotes.com/quotes/words-should-be-employed-as-the-means-not-the-end-135394/

Chicago Style
Reynolds, Joshua. "Words should be employed as the means, not the end; language is the instrument, conviction is the work." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/words-should-be-employed-as-the-means-not-the-end-135394/.

MLA Style (9th ed.)
"Words should be employed as the means, not the end; language is the instrument, conviction is the work." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/words-should-be-employed-as-the-means-not-the-end-135394/. Accessed 13 Feb. 2026.

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About the Author

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Joshua Reynolds (July 16, 1723 - February 23, 1792) was a Artist from England.

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