"You can't be what you can't see. And it matters who gets to be seen"
About this Quote
Then comes the twist of the knife: “it matters who gets to be seen.” DuVernay shifts from psychology to power. This isn’t about individual confidence; it’s about gatekeeping - casting directors, executives, critics, algorithms, festival circuits, newsroom assignments, budgets. “Gets to” implies permission, not chance. Visibility is treated like oxygen, but it’s distributed like a luxury good.
The context is DuVernay’s career-long project: making Black life legible on its own terms while exposing the machinery that makes some stories “universal” and others “niche.” From Selma to 13th to When They See Us, her work argues that the camera is never neutral; it’s a civic tool. The quote’s intent is both rallying cry and warning: representation isn’t cosmetic. It determines who is imagined as fully human, and who must first fight to be seen at all.
Quote Details
| Topic | Equality |
|---|---|
| Source | Ava DuVernay remarks, ARRAY / representation talk (public remarks widely circulated; ARRAY event coverage, 2017) |
| Cite |
Citation Formats
APA Style (7th ed.)
DuVernay, Ava. (2026, February 16). You can't be what you can't see. And it matters who gets to be seen. FixQuotes. https://fixquotes.com/quotes/you-cant-be-what-you-cant-see-and-it-matters-who-184234/
Chicago Style
DuVernay, Ava. "You can't be what you can't see. And it matters who gets to be seen." FixQuotes. February 16, 2026. https://fixquotes.com/quotes/you-cant-be-what-you-cant-see-and-it-matters-who-184234/.
MLA Style (9th ed.)
"You can't be what you can't see. And it matters who gets to be seen." FixQuotes, 16 Feb. 2026, https://fixquotes.com/quotes/you-cant-be-what-you-cant-see-and-it-matters-who-184234/. Accessed 21 Feb. 2026.











