"You can't build a reputation on what you intend to do"
About this Quote
The subtext is aimed at a particular species of Manhattan striver: the person who trades in proximity, promises, and “big plans” as social currency. Smith spent decades in a profession that sees through that quickly. Gossip and column-writing aren’t just about salaciousness; they’re informal accountability systems. They reward receipts. They punish vapor. “Reputation” here isn’t an inner sense of self; it’s a consensus built by other people, assembled from what they’ve witnessed and what can be corroborated.
The context matters: Smith chronicled celebrity, media, and status when those ecosystems ran on gatekeepers and repeat interactions. In that environment, you could talk your way into a room once; you stayed only by delivering. The quote also reads as a quiet jab at the self-mythologizing that surrounds fame: talent is optional, narrative isn’t, and intention is the easiest narrative to manufacture. Smith’s reminder is bracing because it refuses the alibi of potential. Only the finished act counts.
Quote Details
| Topic | Honesty & Integrity |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Smith, Liz. (2026, January 16). You can't build a reputation on what you intend to do. FixQuotes. https://fixquotes.com/quotes/you-cant-build-a-reputation-on-what-you-intend-to-103818/
Chicago Style
Smith, Liz. "You can't build a reputation on what you intend to do." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/you-cant-build-a-reputation-on-what-you-intend-to-103818/.
MLA Style (9th ed.)
"You can't build a reputation on what you intend to do." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/you-cant-build-a-reputation-on-what-you-intend-to-103818/. Accessed 11 Feb. 2026.









