"You don't need more ideas. You need more courage"
About this Quote
The intent is tactical, almost confrontational. It’s meant to interrupt the modern habit of collecting options as a substitute for choosing. “More ideas” reads as procrastination dressed up as intellect: another podcast, another Notion board, another pivot that keeps you safely in the realm of potential. “More courage” names the real cost: risking embarrassment, taking the first messy step, asking for money, shipping something imperfect, being told no in public.
The subtext is also a critique of the marketplace of inspiration itself. Influencer-business culture sells ideation as identity: you can feel like a founder without doing founder things. Sanchez’s sentence yanks the spotlight off imagination and onto exposure. Courage here isn’t cinematic bravery; it’s the unglamorous willingness to be seen trying.
Context matters: a late-2020s entrepreneurial environment saturated with playbooks and “hacks,” where the advantage goes to the person who moves while others optimize. The quote flatters the listener just enough (“you already have ideas”) and then applies pressure: if you’re stuck, it’s not because you’re missing something. It’s because you’re avoiding the part that can actually hurt.
Quote Details
| Topic | Confidence |
|---|---|
| Source | Contrarian Thinking (Codie Sanchez) , recurring tagline used in her newsletter and social content (2020s) |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Sanchez, Codie. (n.d.). You don't need more ideas. You need more courage. FixQuotes. https://fixquotes.com/quotes/you-dont-need-more-ideas-you-need-more-courage-184019/
Chicago Style
Sanchez, Codie. "You don't need more ideas. You need more courage." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/you-dont-need-more-ideas-you-need-more-courage-184019/.
MLA Style (9th ed.)
"You don't need more ideas. You need more courage." FixQuotes, https://fixquotes.com/quotes/you-dont-need-more-ideas-you-need-more-courage-184019/. Accessed 2 Feb. 2026.










