"You have to pick the stories that you want to be involved with and the end game is you'd like to be a part of a hit. But I think your moral obligation is to follow your own heart"
About this Quote
The phrase “pick the stories” matters because it casts acting less as self-expression and more as stewardship. Costner isn’t talking about chasing roles; he’s talking about aligning with narratives, which quietly elevates the actor from performer to curator. It also signals his particular brand: the star who built a persona on big, legible American mythologies (from Dances with Wolves to Field of Dreams to Yellowstone), where story isn’t just plot but identity.
Then comes the loaded pivot: “your moral obligation.” In an industry that usually frames choices as strategic, he insists they’re ethical. That’s not saintly; it’s protective. Calling it “moral” gives permission to say no when the market says yes, and it retroactively justifies the inevitable misfires that come with following taste over trend. “Follow your own heart” is deliberately plainspoken, almost corny, but that’s Costner’s rhetorical strategy: sincerity as armor. In a culture that rewards irony, he sells conviction - and makes the case that integrity isn’t anti-commercial, just the only way to live with your own filmography.
Quote Details
| Topic | Career |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Costner, Kevin. (2026, January 16). You have to pick the stories that you want to be involved with and the end game is you'd like to be a part of a hit. But I think your moral obligation is to follow your own heart. FixQuotes. https://fixquotes.com/quotes/you-have-to-pick-the-stories-that-you-want-to-be-103447/
Chicago Style
Costner, Kevin. "You have to pick the stories that you want to be involved with and the end game is you'd like to be a part of a hit. But I think your moral obligation is to follow your own heart." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/you-have-to-pick-the-stories-that-you-want-to-be-103447/.
MLA Style (9th ed.)
"You have to pick the stories that you want to be involved with and the end game is you'd like to be a part of a hit. But I think your moral obligation is to follow your own heart." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/you-have-to-pick-the-stories-that-you-want-to-be-103447/. Accessed 5 Feb. 2026.







